Evidence before intervention
Landing-page conversion review.
Make the next decision easier.
What to verify
The health audit observes headings, useful copy, action elements and labelled controls. It cannot prove audience fit, persuasion or conversion lift without real customer and analytics evidence.
- State who the offer helps and what useful result it supports.
- Give one primary next action with a clear expectation.
- Answer material objections, boundaries and proof honestly.
- Measure qualified actions, not button clicks alone.
How to use this guide
- Run the free website audit tool. It checks up to five public pages on one website plus its robots and sitemap endpoints, and the result stays in your short-lived session.
- Verify the finding with owner-controlled data where it exists, such as Search Console, Bing or Chrome UX Report (CrUX) field data. The audit does not submit pages to Google or change the website.
- Fix the agreed issue, then run the same check again. Mark an issue verified only when it disappears from new evidence.
For the human checks that HTML alone cannot prove, use the website audit checklist.